Individuals in the beauty industry have the biggest hearts. Our industry is all about serving others. I believe that there is a way to serve others, help promote your business and positively impact your bottom line.

I will tell you that during the 30 years I spent as a hairdresser behind the chair, not once did a media outlet ever reach out to me and say “I heard that you are doing an awesome haircut and hilite today, and we want to come and do a story on you!” Not once did that ever happen.

But I can not tell you about the number of times that we have received media coverage on the work that our salon and other salons in our program have received, because of the impact that they are making as a part of Hello Gorgeous!

Giving back to your community is so important.

Here are a few things that will be covered in this class

• How to stand out in the crowded salon world

• How to find a non-profit that aligns with the mission of your salon.

• How coming together to serve others can improve the culture in your salon environment.
How can making a social impact in your community positively affect the bottom line of your business